By Ganga Pradeepa
Diamond Cutters Limited is a member of Lanka Equities group, which has its diversified business activities in apparel, diamond cutting and polishing, jewellery manufacturing, and power generation.
“We are maintaining the unbeaten record of being the largest exporter of Tapers & Baguettes to the international markets. Also, we have mastered the “Precision Cut” Diamonds and are having an unmatched market for this product in the world. The precision cut is only done by few manufacturers in the world and DCL is the only one in South Asia who handles the product. Alankara is one of the sister companies which is dedicated to the creation of precious diamond Jewellery for the most discerning people” said, Sanjay Baid, Director of DCL.
From their current strength of 600 in employment, they are in the process of growing to a 1000 employees by the end of the calendar year. Vast recruitment is ongoing to explore more avenues. Recruitment is done in a very specific manner where even the untrained polisher who is recruited is made to a master in manufacturing Diamonds. From a novice in polishing, to a General Manager position in the production or a trainee Executive position to am Senior Manager position in the service sector, recruitment is done to a specific standard maintaining laid out Corporate qualification levels of each position.
“As a responsible corporate citizen of Sri Lanka, DCL has been a continued contributor to the national economy bringing foreign currency in to the country with a 22% growth since the last financial year. DCL is further expanding its business and is on the verge of becoming the largest diversified Diamond Manufacturer of South East Asia” said, Rajendra Samaranayake, Finance Manager of DCL.
A fresh flower budding in the world is adopted by DCL, to see the world in a way of life, create a master of cutting and polishing Diamonds to give the motherland a valuable person who is neither a burden or a dependant. But an individual who is independent and a breadwinner to the rural family improving the living standards of the society.